Client Agency Relationships | Communiqué PR
16Dec
2021 PR Results | BitTitan Reaches New Heights with International Bylines and Coverage
As 2021 winds to a close, it is fitting to look back on the previous year and take stock of the work we were able to accomplish. While the circumstances of the past two years have been difficult, there still has been much to celebrate in the last year in terms of results successfully secured for our clients. BitTitan, the [...]
Filed under: Business to Business, Collaboration, COMMUNIQUÉ PR, Execution, INDUSTRY, Media, Our Results, Positioning, Strategy, Tech Industry
23Nov
Thanksgiving for Relationships
As PR professionals, we are information brokers. We endeavor to provide clear and accurate information to specific audiences on behalf of our clients. This work is the “what” of this profession, but the “how” is where the real work comes in. Our work often requires intellectual horsepower, the ability to write, and creativity, among other things. Relationship building is another [...]
Filed under: Collaboration, COMMUNIQUÉ PR, Diversity, Experience, Media, PUBLIC RELATIONS, Remote Work, Sources, Spirit, WORK
16Nov
Succeeding in Business Development & Networking
As individuals advance in their PR agency careers, they are often given new roles and responsibilities around business development. Senior account executives, account managers, account directors and vice presidents may all play a role in winning new business, whether it’s leading the development of the presentation, participating in a new business meeting, or assisting with research. Having well-developed skills in [...]
Filed under: Collaboration, COMMUNIQUÉ PR, Execution, Experience, Leadership, Planning, PUBLIC RELATIONS, Strategy, WORK
Regularly Re-Winning Your Clients’ Business
Why do some agencies have a significant amount of client churn, while others maintain long client relationships? I posed this question to one of our clients, James Mustarde with Twisted Pair Solutions in Seattle. James has a unique perspective on this topic because early in his career he worked for a PR firm on the Rolls-Royce Motor Cars account, where [...]
Filed under: PUBLIC RELATIONS
Thinking About Investing in PR? Five Questions to Ask Your Potential Agency
Is your company considering hiring on a public relations agency? In all likelihood, this means you will be doing an agency search. This can entail requesting proposals and quotes from a range of agencies found through word of mouth, previous use, or online research. However, once you find a few agencies you think might work for your company, you still [...]
Filed under: COMMUNIQUÉ PR, INDUSTRY, PR trends, PUBLIC RELATIONS