The virtual goods market is exploding with the sales of in-game items, avatar customization, virtual gifts, digital media and other goods that exist solely in digital form. In fact, leading investment firm Piper Jaffray, estimates that revenue generated from the sales of virtual goods worldwide in 2009 topped $621 million. The firm also predicts that the virtual goods industry will [...]
Today Apple officially launched its new three-tiered pricing system for its iTunes digital music store and eliminated the "one price fits all" model. Back in January, the company announced it would implement a new variable pricing structure in which songs would be offered at one of three pricing tiers: 69 cents, 99 cents and $1.29. News of the new pricing [...]
