emotion | Communiqué PR
06Jun
The Heart of PR: Why Emotional Intelligence is Key to Success
I have always been fascinated by the intricacies of other people’s lives, their experiences and unique perspectives. I was in high school when I first came across the word “sonder,” the realization that each random passerby is living a life as vivid and complex as your own. This concept resonated with me, and it played a significant role in my [...]
Filed under: Collaboration, Diversity, PUBLIC RELATIONS, Spirit, WORK
10Mar
Tips for Creating a Connection Through Storytelling
As Seth Godin, entrepreneur, best-selling author and speaker said, “Marketing is no longer about the stuff that you make, but about the stories you tell.” The same is true for public relations: effective PR requires quality storytelling. In her Harvard Business Review article, How to Tell a Great Story, Carolyn O’Hara explains that “stories create “sticky” memories by attaching emotions [...]
Filed under: COMMUNIQUÉ PR, Positioning, PUBLIC RELATIONS, Strategy, Writing
15Feb
Giving and Receiving Feedback: Tips for Success
When you devote time, effort, and energy to a project, it can feel like your work is a piece of yourself. If you’re emotionally invested in your project or unprepared to acknowledge that there may be room for improvement, feedback can feel like an attack on your self-worth and erode your confidence. However, receiving and using feedback is an essential [...]
Filed under: Career, Collaboration, COMMUNIQUÉ PR, Experience, Leadership, Positioning, PUBLIC RELATIONS, Reputation Management, Spirit, WORK
09Nov
Battling Trauma and Fatigue, Obstacles to Motivation in the COVID Era
Life and work in the era of COVID-19 have taken big blows. The impact on performance at work and our rest at home has been profound, and it’s an ongoing story. The pandemic that hasn’t really ended yet has prompted mental health professionals to rethink some of the longstanding ideas about stress, motivation and fatigue – and the best ways [...]
Filed under: Collaboration, COMMUNIQUÉ PR, Diversity, Leadership, Remote Work, Spirit, WORK
16Feb
Change Mindset, not Minds
Political polarization. Cultural divide. Partisan gap. If you are anything like me, you’ve been feeling the division in our society intensely for the last couple weeks. Or maybe months? Or years? Take your pick. The Associated Press dedicated a 2016 series to the topic, saying “Americans are more divided than ever, gridlocked over social issues, race, gender and the economy...It’s [...]
Filed under: COMMUNIQUÉ PR, INDUSTRY, Media, Our Results, PR trends, Reputation Management, Strategy
PR and the Art of Persuasion: What PR Professionals Can Learn From Academia
Prior to making a career move to public relations, I worked in academia for six years as an English teacher and tutor. Though the parallels might not seem obvious at first glance, both careers are rooted in creating narratives that persuade an audience. The act of teaching is itself a performance designed to persuade an audience to learn. My experiences [...]
Filed under: COMMUNIQUÉ PR, PUBLIC RELATIONS