FAQ | Communiqué PR
31May
Spaceflight Inc. Successfully Debuts its Latest OTV, Sherpa-AC
Image credit: SpaceX Last week, our client Spaceflight Inc., the leading global launch services provider, debuted its new Sherpa-AC, the latest variation in the company’s Sherpa orbital transfer vehicle (OTV) portfolio. The Transporter 5 rideshare mission onboard a SpaceX Falcon 9 lifted off from Cape Canaveral on May 25 and headed to a Sun Synchronous orbit, 525km. Several hours after [...]
Filed under: COMMUNIQUÉ PR, Execution, INDUSTRY, Monitor and Measure, Our Results, Planning, Space Industry, Strategy, Tech Industry
09Mar
Back to the Basics – FAQs
A frequently asked questions (FAQ) document is one of the most valuable and must-have materials because it supports both clients and PR professionals in the development of consistent key messages. Typically, an FAQ appears on a company website and acquaints potential customers with information that builds awareness for the brand and promotes its product or service. For public relations professionals, [...]
Filed under: COMMUNIQUÉ PR, Education Industry, INDUSTRY, Planning, PR trends, PUBLIC RELATIONS, Strategy
Developing Effective Messages that Resonate
After thwarting a plot by a Nigerian man to blow up an American passenger jet on Christmas Day, Homeland Security Secretary Janet Napolitano was widely criticized for sending mixed messages to the American public surrounding the effectiveness of the U.S.’s airport security strategy. A recent CNN.com article by writer Drew Weston suggests, “Napolitano's gaffe (which, to be fair, she later [...]
Filed under: Positioning, PR trends, Reputation Management