One of the many reasons I got into PR is because I have a deep-rooted love of storytelling. Stories not only reflect back our experiences, but they also shape how we think about the world. Stories help us be analytical, empathic and worldly. They empower us to think beyond our own experiences. Few understood this better than CBS News foreign [...]
Earlier this week I was chatting with one of my colleagues about Time magazine’s suspension of respected writer and CNN TV host Fareed Zakaria for plagiarism. It got me thinking about the topic and I decided it might be helpful to offer a reminder of what plagiarism is as well as tips on how to avoid it. I found an [...]
It’s no secret that sometimes the key to landing a job, a story, an interview or a client can be because you know somebody. But this should not be looked at negatively; fostering good relationships with media and in the business world is a smart and strategic move. In communications, building relationships is essential. It’s not only building the relationship [...]