Los Angeles Times | Communiqué PR
Responding to a Brand Attack via Social Media
On Monday, July 6, Dave Carroll, a musician from the band Maxwell Bros, posted a YouTube music video complaining about the poor customer service he received from United Airlines regarding a broken Taylor guitar. The guitar (worth about $3,500) was damaged on a flight to Nebraska more than a year ago. The video immediately generated broad awareness and after only [...]
Filed under: Branding, Crisis Communications, Media, Social media
Communiqué PR – the Best of 2008
As 2008 comes to an end, we want to reflect on the highlights for the firm and our clients from this past year. It's been a fantastic year filled with several client successes as well as personal successes. Despite the recent economic downturn, we have much to be thankful for and celebrate. Throughout the year, our clients made some exciting [...]
Filed under: News, Our Results, Strategic Public Relations book, Tech Industry
Big Canvas Changes Social Networking Landscape With Visual Conversations
Social networking - there's no doubt it's here to stay. According to Wikipedia, social networking is defined as the building of online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. The rise of popular social networking sites such as Facebook, Flickr, MySpace and Twitter have become important ways [...]
Filed under: Business to Business, Our Results, Social media, Tech Industry