Losing a client can be a tough pill to swallow, but knowing that the loss is due to the client’s successful transition or achievement of a significant milestone can provide the spoonful of sugar to make the medicine go down easier. Such was the case with Mobidia, a leading provider of mobile measurement and analytics and one of Communiqué PR’s [...]
George Bernard Shaw famously wrote, “We learn from history that we learn nothing from history.” Even the most cursory review of our society’s recent history would prove his sentiment. However, smart business people know that historical perspective is key to achieving success. The start of a new year provides the perfect excuse for the busiest of us to pause and [...]
Contrary to what some may tell you, size does matter. The proof is published in a joint report released last month by IHS Inc., a global source of critical information and insight, and our client Mobidia Technology Inc., a mobile analytics provider with a mega-panel of global smartphone and tablet users. The report, “Larger Smartphone Screens Drive Greater User Activity,” [...]
With 2013 behind us and the new year just getting underway, now is a great time to look back at the year and reflect on the unique and interesting client campaigns that we worked on at Communiqué PR. One client for whom we’ve had a great experience driving publicity over the course of 2013 is Mobidia. Mobidia, a leading mobile [...]
One of the most rewarding aspects of PR is relaying important and relevant information to the public. As such, we were excited to help facilitate an important announcement from Mobidia Technology, Inc. on January 3, 2013. Mobidia is the maker of My Data Manager, a smartphone application that provides data usage tracking to help people avoid overage charges and make the [...]
The functionality of cellphones has shifted dramatically over the past few years. Today, people are accessing vast amounts of information, updating their social media profiles, watching videos and playing games all from their mobile phones. As convenient (and fun) as this may be, it comes with a price tag. Most cellphone providers have a limit on the amount of data [...]
We are fortunate in the Northwest to be at the forefront of the mobile industry. Not only is the greater-Seattle area home to industry giants such as T-Mobile, Clearwire, AT&T Wireless and Microsoft, there are also numerous smaller companies that are fueling the growth and driving innovation in the mobile market. The upcoming Mobile Breakfast Series: Startup Nation being held [...]
To highlight the looming concerns surrounding the growth in mobile data traffic and showcase the solutions available to operators to address this issue, Communiqué PR recently placed three contributed articles in prominent mobile wireless industry publications for Mobidia. These articles enabled Chris Hill, vice president of marketing with Mobidia, to share his perspective on network congestion and provide a point [...]
Back in January 2009, we wrote a blog post about our experience working with Mobidia, a provider of data solutions, and raising awareness of the company with third-party influentials leading up to Mobile World Congress. In the past year, Mobidia has made significant progress and has executed more than 14 network lab and field trials with mobile operators in Europe, [...]
Over the past two months I have had the pleasure of working with Mobidia to increase the company's profile leading up to Mobile World Congress in February. Mobidia's technology provides mobile operators with a software platform that expands the capacity of their existing networks, and speeds the delivery of data to subscribers. It is a particularly exciting technology which provides [...]