MySpace | Communiqué PR
MySpace Announces It Will Lay Off 400 Employees
MySpace, the one-time leading social networking site owned by News Corporation, announced earlier this week it will lay off approximately 400 employees, or nearly 30 percent of its staff, in an effort to return to a "start-up culture." Owen Van Natta, CEO of MySpace and former Facebook executive, said in a statement that MySpace would cut its "bloated" staff levels [...]
Filed under: Social media
Facebook vs. MySpace
Recently I presented at the 2009 Communicators Conference in Portland, Ore. My discussion focused on the changing media landscape and its effect on communication. It was fun and interesting to talk about the changes I am seeing. With so much transition occurring in our industry, I think it pushes each and every one of us as communicators to be more [...]
Filed under: News, Social media
Controversial Ketchum Tweet Teaches an Important Lesson about Social Media
As social mediums such as Twitter, Facebook and MySpace continue to gain popularity, there's one thing that's very important to keep in mind - the line between personal and professional communication is disappearing. A recent incident involving a Ketchum employee exemplifies the importance of self-censorship when it comes to social media. According to PRWeek, a Ketchum staff member posted a [...]
Filed under: Crisis Communications, Social media, Tech Industry
Big Canvas Changes Social Networking Landscape With Visual Conversations
Social networking - there's no doubt it's here to stay. According to Wikipedia, social networking is defined as the building of online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. The rise of popular social networking sites such as Facebook, Flickr, MySpace and Twitter have become important ways [...]
Filed under: Business to Business, Our Results, Social media, Tech Industry
Social Media: A Critical PR Tool for Companies
The emergence of social media is significantly changing the current media landscape. The days of newspapers, magazines and network news programs have given way to a new generation of information sharing on the Internet. Blogs, social networking sites such as Second Life and Facebook and video-sharing sites like YouTube have changed the way information is being accessed, shared and personally [...]
Filed under: PR trends, Social media, Strategy