As a boutique firm, we opted to join the Public Relations Network (PRN) in 2013 to provide our clients with in-country communication counsel and support around the world. Since that time, we have worked with PRN member firms in Germany, Italy, France, India, Mexico, Hong Kong, China, Japan, and the U.K, to deliver top-notch results on behalf of our clients. [...]
As PR pros, we’re invariably asked by clients to help them establish, protect and/or enhance their brands, but how often do we pause to ensure our personal brands receive the same treatment? Personal brands can help garner new business, pique the interest of new talent for recruiting purposes and even land you a new job. I recently read an [...]
It’s no secret that sometimes the key to landing a job, a story, an interview or a client can be because you know somebody. But this should not be looked at negatively; fostering good relationships with media and in the business world is a smart and strategic move. In communications, building relationships is essential. It’s not only building the relationship [...]