Newspapers | Communiqué PR
Can Digital Portfolios Gives Newspapers a Second Chance?
It's no secret that the newspaper industry is in serious trouble. The changing media landscape coupled with the economic downturn has forced the recent closure of longtime newspapers such as The Rocky Mountain News and Seattle Post-Intelligencer. Even TIME offered its predictions on the top 10 major newspapers that will fold or go digital this year including the Miami Herald [...]
Filed under: Media, Planning, Social media
Is Your News Really Newsworthy?
A variety of elements determine the newsworthiness of an announcement. As many newspapers and magazines continue to see a decline in readership, they are increasingly looking to achieve relevance with their audience and are striving to publish articles that have a high news value and can capture the interest of their readers. In order to determine the value of your [...]
Filed under: Execution, Media, Strategy
Internet Surpasses Newspapers as News Source
According to a Dec. 2008 survey by the Pew Research Center for People and the Press, more U.S. consumers get their news online than from newspapers. The survey reveals that 40 percent of consumers rely on the Internet for news, surpassing newspapers as the main news source for the first time since Pew started administering the survey in 2001. Furthermore, [...]
Filed under: Media, Strategy
Big Fish Games Unveils Mystery Case Files: Return to Ravenhearst
On Nov. 26, Big Fish Games launched Mystery Case Files: Return to Ravenhearst, the highly anticipated fifth title in the blockbuster hidden object-adventure Mystery Case Files series. The series, which started in 2005 with Mystery Case Files: Huntsville, is the number one brand in the casual games industry and has sold more than 2.5 million units to date. With a [...]
Filed under: Consumer, Our Results, Tech Industry