Smartphones | Communiqué PR
Reflecting on the iPhone’s Tenth Birthday
September has arrived in full swing with back-to-school preparations, football-related programming, and dreams of pumpkin spice lattes. One September event that I look forward to (more than any kind of latte!) is the release of the next generation iPhone. This month, Apple is unveiling a major redesign of the iPhone, but most importantly, this year marks the 10th anniversary of [...]
Filed under: COMMUNIQUÉ PR, Consumer, Social media, Tech Industry
Size Matters
Contrary to what some may tell you, size does matter. The proof is published in a joint report released last month by IHS Inc., a global source of critical information and insight, and our client Mobidia Technology Inc., a mobile analytics provider with a mega-panel of global smartphone and tablet users. The report, “Larger Smartphone Screens Drive Greater User Activity,” [...]
Filed under: COMMUNIQUÉ PR, Our Results
Could Mobile Apps Be a Driving Force in Customer Engagement for SMBs?
Many people believe 2010 is the year of the mobile app. A recent report from analyst firm, Gartner states consumers will spend $6.2 billion in 2010 in mobile application stores. The increasing penetration of smartphones, coupled with the recent release of the Apple iPad is fueling additional buzz around mobile apps. It is interesting to note that, according to Gartner, [...]
Filed under: COMMUNIQUÉ PR
Mobidia Provides Perspective on Mobile Network Congestion
To highlight the looming concerns surrounding the growth in mobile data traffic and showcase the solutions available to operators to address this issue, Communiqué PR recently placed three contributed articles in prominent mobile wireless industry publications for Mobidia. These articles enabled Chris Hill, vice president of marketing with Mobidia, to share his perspective on network congestion and provide a point [...]
Filed under: Consumer, Our Results, Tech Industry