The new social media site Ello has exploded in popularity recently among people seeking a social network that doesn’t fill their feed with advertisements. AdWeek reported that the invitation-only site is receiving 45,000 hourly requests to join, which is far more than the fledgling site can handle. This leads brands to wonder – what is their role on the hottest [...]
Last week, I had the opportunity to co-present with Lisa T. Oratz of Perkins Coie at Law Seminars International's Social Media Law workshop. We were the final presenters of the day-long workshop focused on new legal issues arising from social media marketing. Lisa and I discussed the practical and legal considerations for businesses when engaging in social media in a [...]