strategic counsel | Communiqué PR
Behind the Scenes Look at the Introduction of Caitlyn Jenner
Possibly one of the most talked about event events of 2015 was the farewell to Bruce Jenner and the introduction to Caitlyn Jenner. Jenner has been in the spotlight for decades and is a household name to all generation because of Olympic achievements and reality television stardom. In April of 2015, the much-anticipated interview with Dianne Sawyer aired and in [...]
Filed under: Execution, Media, Planning, PR trends, Social media, Strategy
Going Beyond “The Google”: The Importance of Research and Critical Thinking in PR
Our team at Communique PR recently hosted a visit from some students at Seattle University’s PRSSA chapter and we had the opportunity to share our experiences as PR professionals and offer advice for people considering PR as a career. I got to thinking about the various tasks I work on throughout my day – drafting pitches, talking to reporters/analysts, writing [...]
Filed under: INDUSTRY, Planning, Positioning, PR trends, PUBLIC RELATIONS, Strategy
Public Relations and the Client-Facing Role
Public relations professionals continually strive to achieve meaningful results for their clients. Whether it's placing a feature story in a top publication, receiving a notable mention on a morning broadcast segment, or building strong brand awareness through well-written press releases, to achieve these results these PR efforts must be focused and strategically planned in order to arrive at the best [...]
Filed under: PR trends, Reputation Management