Today marks my first anniversary as a full-time employee at Communiqué PR. Although I interned with the company off and on throughout my time at the University of Washington (go Huskies!), transitioning from interning to working full time has provided a few valuable lessons. For anyone embarking on their first year in the industry, or in the professional world in general, here’s some of what I’ve learned.
Say yes to everything new that comes your way. At Communiqué, I have a wide range of responsibilities, and have had the opportunity to work with many different clients, businesses and technologies. This diverse experience keeps things interesting and allows me to figure out about which part of PR, and business, I’m most passionate. Starting out, it’s certainly tempting to stick to what‘s comfortable and that which you’re explicitly chartered. Taking on new, unfamiliar projects can be intimidating. However, I encourage anyone just starting out to say “yes” to new tasks. When you’re beginning your career, saying “yes” to every opportunity to learn and experience something new can only help.
Accept criticism. It can be a little intimidating to have multiple voices chime in about a project on which you’re working. However, rather than getting discouraged by this process, I’ve learned to truly value feedback and criticism. When editing a press release, for example, looking carefully at what colleagues have modified is an education in itself. Just like when in school, you want to improve your work with time, not remain static. Criticism can often produce inspiration, especially in a creative atmosphere. Learn to love the red marks.
Take advantage of your colleagues’ experience. When you’re new to a field, instances often arise in which you feel overwhelmed and underprepared. A quick five-minute conversation with a coworker about how he or she has handled similar situations can be very enlightening. Coworkers can also be a source of advice and coaching outside of daily tasks. I’ve received invaluable guidance from everyone at Communiqué PR about career direction, networking, apartment hunting—you name it. Your colleagues have likely experienced similar challenges and opportunities, and therefore have a wealth of information and insight.
It’s been an incredible year with Communiqué. Working with our team and clients is a rewarding and educating experience. I’m excited for what the next year will bring and what lessons I’ll come away with in another 12 months’ time.
Tags: entry level PR, first job, lessons learned Filed under: COMMUNIQUÉ PR, PR trends